The runway queen is back in action. Almost ten months post the ex-NFL power couple amicably went their separate ways to hone their careers, the Brazilian supermodel has had successive assignments with industry behemoths following her reentry into the glamorous industry. Her recent campaign with a timeless brand reestablishes her reign as the world’s second wealthiest supermodel, amassing a fortune of $400 million.
Earlier this year Gisele Bündchen turned heads with the ‘iconic’ ‘Victoria’s Secret’ lingerie line campaign, and her spring-summer campaign with Brazilian leather brand Arezzo called ‘Dream On.’ Meanwhile, ex-husband, seven-time Super Bowl winner, Tom Brady embarks on a new journey away from the NFL, which is equally extravagant.
The runway luminary frequently graces her Instagram profile with snippets and clips from her collaborative endeavors. Her latest horological collaboration has been with Swiss luxury watchmakers since 1868, IWC Schaffhausen. Apart from being a global fashion Icon Bündchen has also been the Goodwill Ambassador for the United Nations Environmental Program since 2009. Following her appointment as IWC’s very first Environmental and Community Projects Advisor in 2022, the luxury watch manufacturer has chosen her to be the face of its Portofino campaigns.
The new 2023 IWC Schaffhausen Portugieser Chronograph The Reference campaign captures the Brazilian bombshell sporting a $11,192.65 Portugieser Chronograph (Ref.IW371617). This model embodies a more sporty design expression, featuring a stainless steel case, 69355 Calibre 41 mm stainless steel case, accentuated with blue hands and appliqués. Accompanied by a corrosion-resistant bracelet, the Portugieser Chronograph “becomes an even more versatile companion.”
The iconic 43-year-old fashion model, activist, and entrepreneur who paused her modeling career in 2015 for Brady’s family, has a string of extravagant luxury brand associations including, a $25 million deal with Victoria’s Secret in 2000 and over $500 million from sponsorships and endorsements. She has featured in brand campaigns of iconic brands like Chanel, Valentino, Marc Jacobs, Christian Dior, and Dolce & Gabbana. Apart from her modeling achievements she also authored a bestselling book titled, “My Path to a Meaningful Life” in 2018, and owns a line of designer shoes as well as a hotel in Brazil.
Tom Brady on the roll
After announcing his second and final retirement from pro football last year, the NFL star quarterback has diverted his focus elsewhere. The three NFL MVP award winner has recently slipped into his interpersonal shoes, making multiple million-dollar investments.
Brady’s book, ‘The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance,’ is a New York Times bestseller, and explains the secret behind his legendary physical fitness. Along with body coach Alex Guerrero, Braddy has designed the TB12 Method, which features a series of exercise regimens and strict diet plans to expand and accentuate the physical prime of one’s lifetime.
He previously invested in the now-collapsed FTX Trading, a cryptocurrency exchange company along with his ex-wife Gisele Bündchen, which led to a massive financial loss for the ex-couple an NFT platform company named Autograph, founded by Brady in partnership with Richard and Dillon Rosenblat, a media company called 199 Productions, and an athletic wear clothing company called Brady Brand. He is also a minority owner of Las Vegas Raiders and an English football club called Birmingham City Football Club.